Mint, 21 may 2008, carried an editorial under the heading our view on Bachchan and his blog.
Even though in India, the penetration of internet is low, blogging is getting enough attention.
Without the mediation of regular media, a blog can attract visitors. Evidence: Number of comments on Amitabh's blog.
Some of the posts have more than 800 comments.
This the Mint writer says is on par with the record of some of the cult bloggers. Ariana Huffington and Scott Adams.
Indian CEOs and Politicians need to use blogging to interact with their consumers and supporters.